Up & Running is an award-winning sports retailer and has been working with MIRA to develop and implement its Google Ads strategies. Up & Running has seen a huge 1600% increase in online sales and the brand continues to grow from strength to strength.
The last three months Calido has seen an 100% increase in revenue generated month on month. MIRA also cut the average cost per purchase prior to them starting by 50% and increased conversions by 200%.
It is important to have data and reporting that you can analyse and make decisions on. Our Google Ads clients get full Datastudio dashboards where we can track and make decisions based on what we are seeing in real time.
Last three months a 100% increase in revenue generated month on month. MIRA also cut the average cost per purchase prior to them starting by 50% and increased conversions by 200%.
After successful Facebook campaigns Tug-E-Nuff gave the ropes to MIRA to start growing their Google and Youtube advertising. Since then, MIRA has optimised the campaigns on Google Shopping to see an increase of 100% in sales. MIRA also started running YouTube Ads for Tug-E-Nuff driving the cost per purchase lower and adding more sales to their top line.
We minimise risk by taking the time to understand and analyse your current performance before making changes, assessing your CPC, click through rate, return on investment, CPA and more. Identifying the most effective keywords and search queries, negating risk by adding negative keywords, our data-led changes produce results. Google Shopping advertisers can expect optimised structure with research into product categories, keywords, titles and product types.
Our work ensures your ads satisfy the algorithms of Google, ensuring optimal performance and helping you to steal a march on your competitors. Whether PPC advertising or Google Shopping, we work to ensure your ads are seen as relevant by advertising platforms before launching campaigns, creating more effective ad distribution and ultimately leading to better results.
MIRA always keeps an eye on the long-term, ensuring every ad has purpose and works towards your wider business goals. Keywords, bids, performance, scheduling, locations and keyword gaps are all part of the wider strategy, helping you strive towards long-term goals while capitalising on short-term opportunities. Our work also ensures the correct Google Analytics, search console and other relevant data is fed into the system - informing future decisions.
We provide weekly or monthly reporting to our partners, keeping you up to date with performance and creating transparency in everything we do. Our focus on data, analysis and iteration will often see reporting used as rationale for tweaking advertising, and ultimately serves to inform our decisions as much as it is there to help you understand performance and required changes.
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