Debunking 6 Digital Marketing Myths

Digital marketing is a hot topic; everyone is talking about the changing face of the online world. It can be an exciting, but confusing discussion on what’s new for businesses. The marketer’s task of digesting endless amounts of new information is becoming a challenge. False truths are becoming more prevalent than ever, so MIRA Marketing […]

The Privacy Sandbox On Android

We all know that the number of possibilities on our mobile devices and the internet are near endless, especially with the amount of free content that we can access. Currently, over 90% of all apps on Google Play are free, meaning that billions of users around the world can access unlimited content and services online.  […]

The Marketing Funnel Explained

What is the marketing funnel? If you’ve spent any time learning about marketing, you’ve probably came across the term ‘marketing funnel’. But what exactly is a marketing funnel? To put it simple, a marketing funnel describes your customer’s journey with you.  From the initial stage when someone learns about your business (TOF), to the point […]