Is Google’s reign in search coming to an end?

“In 2023, 40% of young people prefer to search on Instagram and TikTok rather than Google.”  This statistic from a recent study has sparked a surge of interest and controversy, with many people questioning whether this is the death of search engines as we know them.   It is said today that 59% of the […]

#ChangesInDigital2022: The Event

What’s been going on in MIRA Marketing this November? Aside from the chaos that is Black Friday, it’s been a whirlwind. Last Friday, 10th November, MIRA welcomed over 80 people into the beautiful Tyneside Cinema for the ‘Changes In Digital 2022 event. As a first in MIRA history, the morning went down as a huge […]

Facebook launches new e-commerce features

Following an update from Facebook’s Mark Zuckerberg, it looks like Facebook is launching some new e-commerce features to help online retailers get their products discovered by more customers. Rumours have been afoot for a while now about what Facebook’s solution will be to the disruptions caused to their Pixel by the Apple iOS 14 update. […]

5 marketing and technology trends affecting your business

It’s vitally important for businesses to be aware of changes in technology and how it will impact their business. Below, we will look at 5 trends and the potential impact this could have on your marketing strategy. #1 Conversational marketing Consumers are looking at a conversational aspect to a buying experience prior to fulfilling a […]